Getting Started With Autoresponder Marketing with GetResponse
Work Media has begun using the services of GetResponse.com, and so far we are highly impressed with the service. We don't do much product recommending, but we're going to make an exception. We did our research before signing up with an autoresponder provider. We wanted a company that specialized in autoresponders, had a strong track record, and that was reasonably priced. GetResponse won out.
The service has a very nice control panel that gives the user a lot of flexibility with regards to setting up campaigns, doing email broadcasts, managing subscribers, etc. The first step in configuring the system is setting up a campaign. A campaign is basically a container for a set of messages, with its own campaign name, reply email address, etc.
As you add messages to a campaign, you specify when each message should be sent. For instance, you might specify that the first message is sent instantly, the second is sent two days later, and the third message is sent two days after the second message.
Each message can be in plain text format, HTML format, or both, in which case the system will send the HTML message if the client receiving the message can accept it - otherwise, it will send the text message.
You can also track click-throughs of your emails and sales generated by each email. This tracking component is one of the most powerful features of the system. You can actually determine the exact email that triggers the most sales - powerful information to have.
At any time, you can also do a one-shot broadcast email to the subscribers of any of your campaigns, so you can continue the sales process even after the autoresponder series of emails is finished.
If you would like help setting up an autoresponder for your business using GetReponse.com (or another autoresponder service of your choice), contact Work Media at 888-299-4837 or email Info@WorkMedia.net.
Labels: autoresponder, email marketing, GetResponse, internet marketing
posted by Jerry Work / Chris Work @ 9:41 AM
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