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The Work Media Internet Marketing Podcast

Our podcast is intended to teach our listeners how to be successful in their Internet marketing efforts. We concentrate on concrete advice and try to avoid fluff. Have a listen!

Podcast number TWO (2/14/2008): A discussion of the damage local businesses do to themselves by not being online.

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Podcast number ONE (1/30/2008): A brief F.A.Q. about who we are and what Internet marketing can do for your business.

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The Internet Marketing Blog

Internet Marketing Update
We have been hard at work for weeks now on a couple of projects that are taking way longer than expected to complete...but that's just life, I guess. We are currently finishing up our newest book, tentatively titled something like "Winning the Pay per Click Game: Sci...
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Make Sure Your Landing Pages Work!
The topic of today's post may seem obvious. I mean, who wouldn't make sure their landing pages work before launching a pay per click campaign? Well, we do make the assumption that you would test your pages before launching the campaign...but what about afterwards?Read more.

Lose the Ego - It's About the Keywords, Not Your Name
Get used to being known as a keyword rather than a name. If you're trying to generate search engine rankings, at least. For example, which of the following would make a better signature for an article or blog post response?

How to Promote a Web Site on $100 and 2 Hours per Week
Recently, I responded to a question on LinkedIn (or it could have been Yahoo!) where someone had asked the best way to promote a web site if all you had was $100 per month and a few hours of time. I thought it was an interesting question, but one that I felt I had a ...
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