Chronicling the Development of a Google AdWords Management Application
Jerry Work here. I think I never commented on my daughter. She had surgery last week to fix a kidney…
Mashups – the Future of Online Application Development
Jerry here. For those of you who had inquired about the status of my daughter, she is doing just fine.…
MediaPost Survey Reveals Strength of Online Marketing
Jerry Work here. I do most of the blogging for Work Media. The way my partner/brother Chris and I work…
Generating Marketing Data with Heat Map Analysis
Heat map analysis is coming of age as a tool in the Internet marketer's toolkit. Heat map analysis creates a…
150 Blog Posts and Going Strong
This marks Work Media's 150th blog post. Whoohoo! To those of you who have been along for the ride, we…
Anyone Can Be a TV Star – Capitalizing on the Online Video Trend to Promote Your Business
The movement toward online video/entertainment continues to pick up speed. There are a lot of major established entertainment industry veterans,…
Using Google's Ad Preview Tool to Verify Your Geographically-Targeted Ads
One technique for fine tuning your Google AdWords campaign is to use Google's geographic targeting options to only run your…
Advanced Bid Changes in Google AdWords Editor
In Google AdWords Editor, when you are on the Ad Groups screen/tab, there are two options for making bulk bid…
Google AdWords Editor: Replace Text & Advanced URL Changes
When working with text ads (in the Text Ads tab) in Google AdWords Editor, at the very bottom of the…
Making Use of the Google AdWords Editor Tools Menu
The Google AdWords Editor has a Tools link on the main menu that has four options: Find Duplicate Keywords, Keyword…