The Work Media Approach
We won’t lie. We do things…kind-of weird.
We develop intimate relationships with our clients. We get to know your people and your customers.
We devise a well-rounded Internet marketing plan to drive traffic to your website and customers into your business.
Then we combine that plan with our secret sauce that gets results every time – results your competitors won’t experience because they won’t put in the work that we do on your behalf.
The secret? Really no secret at all. It all comes down to our spending large amounts of time at your business location, and all over your town, to create a stream of unique, engaging, personal content that is exclusive to you. That content then gets fed into your Internet marketing channels – your website, social media platforms, streaming video, email and more.
My Lightroom Workflow: How I Process Photos to Make Them Pop
Every photographer has their own editing style, and over time, you just kind of figure out what works for you. I’ve developed a workflow in Adobe Lightroom that helps me turn good photos into eye-catching, dramatic images that stand out on social media, websites, or...
Behind the Scenes: My Simple but Effective Video Recording Setup
I’ve started doing more video content lately—for my own channel, Work Media TV, and for a project I’m involved in called ProfitDig. Whether it’s a solo episode or a roundtable-style discussion, having the right setup makes a big difference. But here’s the good news:...
What One Snowy Photo Taught Me About Regional Marketing
Sometimes all it takes is a single photo—taken at just the right moment—to reach tens of thousands of people. That’s exactly what happened with a piece of content I created for one of my clients, the Historic Gatlinburg Inn, on a snowy day in downtown Gatlinburg. The...