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Happy Thanksgiving!

Work Media will be closing shop for Thanksgiving, although Chris may be putting in a little time on Friday from his home office. He’ll be checking the office phone periodically if you need us.We hope you and your family have a wonderful Thanksgiving and that you...

Cool New AdWords Feature for Advertisers Who Use Google Checkout

We just noticed a very cool new Google AdWords feature. For advertisers who use Google Checkout, their ads can now expand to show actual products they are selling. We have not investigated yet to see how the feature works (for instance, if this is something you have...

Pay per Click Management – Using Negative Keywords

https://workmedia.net Learn how to use negative keywords to fine-tune your pay per click campaigns. The video specifically discusses doing this in AdWords, but the information is applicable to any PPC platform that allows for negative keywords.Contact Work Media for...

Blog Post Starter Ideas

There are times when it is difficult to think of something to blog about, especially when you blog often. So here is a list of some starter ideas for blog posts.1. Things you like or don’t like.2. Industry news.3. Top list of reasons to do or not do something.4....

Merry Christmas!

This will be our last blog until after Christmas. Work Media will only be open for part of next week, and I (Jerry) will be in Memphis for several days, so our productivity will definitely take a hit. So before we close shop, we wanted to take this opportunity to wish...

MSN Budgeting Hot Tip: How to Keep Your Search Ads Running

I’ll admit that we have used MSN much less than Google and Yahoo!. It just doesn’t have the keyword inventory of the big two. But we have a client who needed all of the traffic we could get it, as long as it generated traffic at their threshold cost per...