When deciding on keywords for which your web site should be promoted, you should think in terms of what keywords are most likely to be used by people who are most likely to purchase your product or service and, preferably, are close to being ready to make a purchase.

The best way to find these keywords is to run pay-per-click ads with all of your possible keywords. Those keywords that convert the best (all other things being the same), are the best ones for which to optimize your site.

You should collect data for several weeks before you make your judgement about which keywords are generating the hightest return on investment.

Quick and Easy.

Contact Work Media for help with your search engine optimization campaign at workmedia.net or 888-299-4837.