Oct 8, 2010 | business, marketing
This is an interesting marketing concept that you probably haven’t put nearly enough thought into. “Price elasticity” just refers to the sensitivity of sales of a product or service to a change in its price. Most business owners have an artificial idea in their heads...
Dec 15, 2006 | blog, blog marketing, Blogging, blogging advice, business, content, content creation, internet marketing
Dan Kennedy has a piece of marketing advice that I really like, and that I try to adhere to every day (actually, Kennedy has many pearls of wisdom), that goes something like this:Do something every day to put prospects in the pipeline.In other words, do some kind of...
Nov 28, 2006 | blog, blog marketing, Blogging, business, internet marketing, search engine marketing
Have a conversation with your audience. That’s really what you want your blog to be. I’ll admit, I (Jerry) have always been bad about trying to make every blog a post a full-blown tutorial on how to do something. It doesn’t have to be. As you...
