Feb 20, 2008 | advertising, business advice, internet marketing, marketing, paid search, pay per click management, pay-per-click, PPC, search engine marketing, sem, Yahoo
Think before you spend. That is today’s lesson. We’re talking about spending with regard to what you spend on advertising, especially online advertising. We have a large client who inquired about advertising on the front page of Yahoo!. Before we even...
Jan 2, 2008 | advertising, analytics, business advice, business planning, internet marketing, marketing, marketing plan, performance measurement, tracking, web site marketing
Welcome to the first Work Media blog post of 2008. We hope everybody had a terrific New Years!We’ve been finishing up the Work Media 2008 marketing plan and it got me thinking about something very important when it comes to marketing, and that is measurement....
Dec 14, 2007 | advertising, business advice, business plan, business planning, internet marketing, marketing, marketing plan
We are working on Work Media’s 2008 marketing plan, so I thought that would be a good subject for today’s blog post. I was listening to an audio program at some point in the last year that had a formula for a seven sentence marketing plan. This may be a...
Nov 5, 2007 | business advice, communications, internet marketing, marketing
Hey, we’re not just Internet marketers – we’re also business men. And our point in this blog is to teach you all that we can not just about Internet marketing, but about lessons we learn and experiences we have along the way. We just had a real life...
