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Web Site Design…Hire an SEO Expert FIRST!

We get lots of calls from businesses wanting us to optimize and promote their new web sites after their construction…people, people, when are you going to learn that you need to hire your search engine optimization expert BEFORE building your site?We are working...

Time to Break Out the Flash? Hell No!

Some news came out recently that Google and Adobe are working together to make Flash-based web sites indexable. So…it’s safe to start building sites in Flash now, since Google will be able to index and rank them, right?Forget about it. Unless you already...

Don't be Discouraged by the Google Dance

Man, achieving a very high ranking in Google for desirable keywords can be tough. We have been heavily promoting our site for a few select keywords and are right on the cusp of positioning ourselves the way we want, but Google keeps bouncing us around. Now, I will say...

Seven Questions to Ask Your Potential SEO Firm

SEO is a confusing service to purchase. Talk to ten different companies and you’ll hear much of the same thing, yet get ten wildly different prices.So here is a list of seven questions that will help you make the determination of what firm to hire. 1. How many...

Are You Watching Your Web Site Stats?

You need to pay close attention to what your Web site statistics are telling you. There are pieces to a story buried in your data. The more you dig, the more of that story you will learn. For example, here are some of the types of things you can learn:What keywords...

The Two Heads of RSS

RSS, or “Real Simple Syndication,” is a file format that allows for the streaming of text Web content. It has two primary uses in the field of marketing, and you should probably make use of both. The two uses are to stream content from other Web publishers...