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Focus

I wanted to take a few minutes today and discuss something that is CRITICAL to success in the world of search engine optimization: FOCUS. Focus is a requirement for success in anything in life, and search marketing is certainly no different. If you want your website...

Time to Break Out the Flash? Hell No!

Some news came out recently that Google and Adobe are working together to make Flash-based web sites indexable. So…it’s safe to start building sites in Flash now, since Google will be able to index and rank them, right?Forget about it. Unless you already...

Beware of False Promises

If you are thinking of working with a search engine optimization company and they tell you they can have your site ranked on the first page of Google within a week…you need to step back and ask yourself what you are really getting. Yes, it is probably possible...

How to Promote a Web Site on $100 and 2 Hours per Week

Recently, I responded to a question on LinkedIn (or it could have been Yahoo!) where someone had asked the best way to promote a web site if all you had was $100 per month and a few hours of time. I thought it was an interesting question, but one that I felt I had a...

Keyword Relative Value: a Simplified Way of Measuring Search Engine Visibility

This week we published an article on our web site discussing a concept we have developed called Keyword Relative Value. The article can be accessed via the link below:https://workmedia.net/articles/Keyword-Relative-Value.aspTo quote from the article:We developed a...

SEO Linking: How to Find the Links that Matter the Most

An excellent source of links to your web site are the sites that already link to your highest-ranked competitors. Do you want to really get in-depth in researching what web sites link to your competitors? Then follow these steps:1. If you don’t have the Firefox...