Sep 23, 2010 | marketing, marketing plan
If I ask you what business you are in, you will likely say “I own a such and such store” or “I own a restaurant” or “I’m a dentist” or something similar. If I ask you what you do in your business, then, you’ll say...
Dec 16, 2009 | article marketing, internet marketing, marketing plan, whiteboard
We’re trying something different at Work Media. It seems like every December we create a marketing plan for the coming year, only to have the plan sit around and collect dust as we get back to business as usual. For big corporations with many specialized...
Jan 2, 2008 | advertising, analytics, business advice, business planning, internet marketing, marketing, marketing plan, performance measurement, tracking, web site marketing
Welcome to the first Work Media blog post of 2008. We hope everybody had a terrific New Years!We’ve been finishing up the Work Media 2008 marketing plan and it got me thinking about something very important when it comes to marketing, and that is measurement....
Dec 14, 2007 | advertising, business advice, business plan, business planning, internet marketing, marketing, marketing plan
We are working on Work Media’s 2008 marketing plan, so I thought that would be a good subject for today’s blog post. I was listening to an audio program at some point in the last year that had a formula for a seven sentence marketing plan. This may be a...
