Oct 8, 2010 | business, marketing
This is an interesting marketing concept that you probably haven’t put nearly enough thought into. “Price elasticity” just refers to the sensitivity of sales of a product or service to a change in its price. Most business owners have an artificial idea in their heads...
Sep 23, 2010 | marketing, marketing plan
If I ask you what business you are in, you will likely say “I own a such and such store” or “I own a restaurant” or “I’m a dentist” or something similar. If I ask you what you do in your business, then, you’ll say...
Oct 21, 2009 | Facebook, internet marketing, linkedin, marketing, social media, social media management, Social Networking, twitter
Jerry Work here. I have returned to the business of finishing our next book, on the subject of social media marketing. It has been 90% written for a couple of months; I just haven’t had the enthusiasm for the project to finish. But I’ve rededicated myself...
Jul 22, 2009 | internet marketing, marketing, social media, tweet, tweet deck, tweeting, twitter
Once your Twitter account gets up to a couple thousand followers, it can be difficult to manage. Unless you’re rich and don’t have anything better to do, you can’t really sit around all day and do nothing but read tweets. However, checking out what...
Mar 19, 2009 | internet marketing, marketing, promotion
The condition of having wealth can’t compare to the knowledge and power gained from the process of creating that wealth. It’s not even close.In sports, top athletes talk about slowing the game down; letting the game come to them. It’s much the same...
Jan 13, 2009 | marketing, success, teamwork, Urban Meyer
Congratulations Florida Gators on your second football national championship in three years. We here at Work Media are Vols fans, but we are proud of the way the University of Florida represented our conference. Florida’s head coach, Urban Meyer, is someone to...
