Feb 13, 2012 | Facebook, social media, social media management, Social Networking
Have a contest is a great way to spread your brand on Facebook. However, it’s not as simple as just announcing that anyone who likes your business gets entered into a drawing. Facebook has a very strict set of rules about how contests should be conducted. You don’t...
Feb 8, 2012 | AdWords, analytics, Google Adwords, paid search, pay-per-click
One thing that mystifies a lot of people who engage in ecommerce using Google AdWords as an online marketing tool is why the conversion data (including revenue) reported by AdWords tends to differ so much from the data shown in their Google Analytics account. We...
Feb 6, 2012 | business, internet marketing
Last night, Eli Manning did it again. He put a team that barely made it into the playoffs on his back and carried them all the way to a Super Bowl win. He also proved once again that he owns Tom Brady. Now, I don’t think Eli actually spends much time engaged in...
Feb 3, 2012 | blog, Blogging, internet marketing
An associate here who regularly blogs on another website we have commented that today was “Blog Friday,” and it hit me that that is a great concept. Blogging needs to be a consistent part of your Internet marketing; something that you do every week, maybe...