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Time to Build Your Own Marketing System

You should spend serious time thinking about how you market your business. You need to design and IMPLEMENT a system for delivering leads to your business. I am a student of guys like Jay Abraham and Dan Kennedy – guys who have helped millions of business owners like...

The Power of Try

“Try” is a powerful word. It represents the difference between success and failure. Between glory and mediocrity. Between pride and despair. Work Media is doing well. I think the company has a very bright future, and I am proud of where we have come. But it has not,...

The Marketing Lesson Behind Those Sweet, Sweet Colas

Colas are nothing but addictive, obesity-causing poisons… Sweet, sweet addictive poisons… I love colas. Dr. Pepper is my favorite. I can drink that stuff like it’s going out of style. Periodically I give them up. I go through phases of being really...

Price Elasticity

This is an interesting marketing concept that you probably haven’t put nearly enough thought into. “Price elasticity” just refers to the sensitivity of sales of a product or service to a change in its price. Most business owners have an artificial idea in their heads...
The Key to Making Your Business Grow

The Key to Making Your Business Grow

If I ask you what business you are in, you will likely say “I own a such and such store” or “I own a restaurant” or “I’m a dentist” or something similar. If I ask you what you do in your business, then, you’ll say...