Jan 7, 2010 | article marketing, article writing, blog, Blogging, internet marketing, search engine marketing, writing
Write thirty minutes every day. That is one of the challenges to myself at the start of 2010. Day three (not counting the 1st, which was a football watching, beer drinking, chilling out kind of day; the 2nd, which was a Saturday devoted to catching up on chores; and...
Jan 5, 2010 | internet marketing, keywords, paid search, pay per click management, pay-per-click, PPC, search engine marketing
There is a client we have worked with for a long time who has a Google AdWords campaign that has not performed as well for parts of this year as it has in the past. In general, 2009 was somewhat of a difficult year due to increased competition for paid search traffic...
Dec 30, 2009 | Uncategorized
2010 is upon us, and we at Work Media are very excited for the future of our company and the search engine marketing industry. This has been an up and down year as we sort-of rode the same economic waves that rocked the rest of our country, but the last couple of...
Dec 23, 2009 | Uncategorized
Hope everyone has a fantastic holiday weekend. Work Media is shutting down for a couple of days, but never fear! We will be back in business come Monday morning, ready to get to work.Contact Work Media for help implementing an aggressive Internet marketing campaign...
Dec 16, 2009 | article marketing, internet marketing, marketing plan, whiteboard
We’re trying something different at Work Media. It seems like every December we create a marketing plan for the coming year, only to have the plan sit around and collect dust as we get back to business as usual. For big corporations with many specialized...
Dec 2, 2009 | blog, blog management, Blogging, internet marketing, Link Building, linking, search engine optimization, SEO
Recently, in its Google Webmaster blog (http://googlewebmastercentral.blogspot.com), Google posted about spam links in blog comments, and how using these links will damage your positioning. This is a strategy that Work Media sometimes employs, so we wanted to address...
Nov 24, 2009 | internet marketing, legal marketing, print on demand
Work Media will be taking a couple of days off this week for Thanksgiving, as I imagine most of you are doing. This is the time of year when things start slowing down a bit, and business people such as ourselves reflect on the year behind and start planning for the...
Nov 6, 2009 | twitter, twitter lists, twitter management, twitter marketing
Twitter has released its “list” feature and I think it has some potential to be a very useful tool in the context of a Twitter marketing campaign. It lets you create lists of other Twitter users. A separate Twitter sub-page is then created where people can...
Oct 28, 2009 | Adobe Flex, banner ads, Flash, Flex, internet marketing, widget development, widgets
I’ll admit. I’ve seen those cool Flash ads that have things you can click or that provide some kind of interaction with the user and always thought they seemed really cool and something that we could take advantage of for our clients…if we had time...
Oct 21, 2009 | Facebook, internet marketing, linkedin, marketing, social media, social media management, Social Networking, twitter
Jerry Work here. I have returned to the business of finishing our next book, on the subject of social media marketing. It has been 90% written for a couple of months; I just haven’t had the enthusiasm for the project to finish. But I’ve rededicated myself...