Jun 6, 2018 | business, business advice, internet marketing, marketing
I’m gonna bare my soul here and tell you a very painful story. Right now, Work Media is just me. I am Work Media. But if you go back in time about 5 or 6 years, Work Media consisted of 6 people. Back around 2006, my brother, Chris, and I started Work Media. Soon...
May 30, 2018 | book, internet marketing
We are proud to introduce our newest book: Internet Marketing for Hotels! I have spent many years promoting hotels for a client of mine in the Gatlinburg, Tennessee area. Needless to say, I have learned a LOT about promoting lodging online. I’ve decided to share...
May 23, 2018 | internet marketing
Everybody knows Nashville is booming, but how is Dickson (the Middle Tennessee county where Work Media is based) doing? We wanted to know! So we did a little research and created the following graphic to illustrate the growth in Dickson County population over the last...
May 18, 2018 | internet marketing, PHP, website development, WordPress
Warning: NERD article ahead. You have been warned. Although I also talk a lot about coonhounds, so that’s pretty cool. I am doing some work for the American Coon Hunters Association (“ACHA”), which I was surprised to recently learn is based right here in Dickson,...
Mar 13, 2018 | Facebook, social media, social media management
Most business owners really don’t know the proper way to use Facebook for business purposes. And it’s no wonder – Facebook really does not make it very intuitive, and the change how things work all the time. So I am going to show you how to do it as...
Jan 4, 2018 | article writing, business advice, content creation, Facebook, Google Adwords, internet marketing, local search marketing, marketing, search engine optimization, SEO
Now that we have gotten through the holiday season and the new year has begun in earnest, it is time for you, Mr. Small Town Business Owner, to get serious about using the Internet to promote your business. Print advertising is pretty much dead. Radio likely...
Nov 6, 2017 | internet marketing, local search marketing, local SEO, search marketing, SEO
We’ve just released our newest book, Small Town Internet Marketing! Topics covered in this book include: Search engine optimization. Paid search marketing (including Google AdWords) Social media (FaceBook, Google+ and more) Email marketing Website design Local...
Apr 28, 2017 | google, internet marketing, mobile web design
Your website must be mobile friendly. This is not an option. It is a necessity. If I have to scroll to the side to read your website on my phone, you have a problem. If it takes forever for your website to load on my phone, you have a problem. If I have to squint to...
Dec 15, 2016 | internet marketing, PPC, search engine optimization, SEO
It amazes me how many small (or even large!) companies these days do so poorly managing their Internet marketing. It’s about to be 2017. There is no excuse for not using the Internet to build your business, especially if you spend money on other forms of...
