615-745-3094 info@workmedia.net

Chronicling the Development of a Google AdWords Management Application – Part 3

Today we will continue with our series of posts chronicling the development of our proprietary Google AdWords management application.One thing that’s a little unwieldy about using the Google AdWords API via its various Web Services is that every time a Web...

Chronicling the Development of a Google AdWords Management Application – Part 2

I had a good day yesterday working on our Google AdWords management application. I started implementing keyword research functionality. I created a .NET user control and class that lets the user perform keyword research, using Google’s keyword data, which is...

Chronicling the Development of a Google AdWords Management Application

Jerry Work here. I think I never commented on my daughter. She had surgery last week to fix a kidney reflux problem, which basically caused her urine to flow the wrong way. The surgery went well, although there will probably be some additional future treatment...

150 Blog Posts and Going Strong

This marks Work Media’s 150th blog post. Whoohoo! To those of you who have been along for the ride, we thank you. If you’re new to Work Media, then welcome. If you don’t know, Work Media is a small Internet marketing firm based in Nashville. The...

Using Google's Ad Preview Tool to Verify Your Geographically-Targeted Ads

One technique for fine tuning your Google AdWords campaign is to use Google’s geographic targeting options to only run your ads specific markets. One very good reason for this is if you only do business in certain markets. In this case, you will be wasting money...

Advanced Bid Changes in Google AdWords Editor

In Google AdWords Editor, when you are on the Ad Groups screen/tab, there are two options for making bulk bid changes: Advanced Bid Changes and Advanced Content Bid Changes. They accomplish exactly the same thing for search and content bids, respectively.Clicking one...