Nov 11, 2008 | internet marketing, paid search, pay-per-click, PPC, scientific search engine marketing, sem, targeting
Last night I read an article about American Express. Apparently, it is becoming a bank holding company, which will allow it to take deposits as well as give it access to government rescue programs. Isn’t that nice?They also laid off 7 thousand workers last...
Oct 31, 2008 | internet marketing, law firm internet marketing, lawyer website marketing, legal marketing, scientific search engine marketing, search engine optimization, SEO
We’ve been writing a lot lately about law firm Internet marketing. Here are some interesting articles on that...
Oct 14, 2008 | book, internet marketing, marketing, publishing
Well, a few weeks ago we launched our first book on Amazon.com, and it has been an interesting experiment. We have not yet set the world on fire with book sales, but it has been a great credibility builder when talking to local prospects, especially when I hand them a...
Oct 9, 2008 | internet marketing, law firm internet marketing, law firm marketing, search engine marketing, search engine optimization, SEO
We have been working on a new web site, www.law-firm-internet-marketing.net, that is a site devoted to information about using Internet marketing to promote law firm web sites. Law firms spend an incredible amount of money on advertising, including outdated vehicles...
Oct 7, 2008 | google, internet marketing, link campaign, linking, paid links, scientific search engine marketing, search engine optimization, SEO
Do links still work? Google publishes a Webmaster Guidelines document intended to give web site owners clues as to what they should do to rank well in its search engine. There has been some commotion in the online marketing industry about the removal of some copy that...
Sep 22, 2008 | internet marketing, Microsoft, search engine marketing, search marketing, TV advertising
Today’s Squidoo lens is about keyword research. This lens presents eight effective keyword research strategies, along with various resources, links, videos and more to learn more about this very important topic.Well, Microsoft is certainly trying to fight back...