Mar 31, 2008 | internet marketing
Okay, we’re back in action (as far as this blog goes). My daughter had her surgery Wednesday, and it seemed to go well. I tell ya, babies are tough. If I had had the same surgery, I would have been lying around moaning for days. My daughter, on the other hand,...
Mar 25, 2008 | internet marketing
This may be our last blog post of the week. My 11 month old daughter is having surgery tomorrow, so I will be out of the office the rest of the week. I will be working on some things at the hospital, but I probably won’t be blogging. Chris doesn’t do much...
Mar 24, 2008 | bid management, internet marketing, paid search, pay per click management, pay-per-click, PPC, search engine marketing, sem, web site marketing
I’ve been reading a lot lately about trading systems – that is, rules-based strategies for making short-term investments in stocks or other securities. So far, most of my personal stock purchases have been made in more of an “investing” mode,...
Mar 21, 2008 | internet marketing, social bookmarking, social media
For a blogger, I don’t get out much. Most successful bloggers spend all kinds of time reading other blogs, posting, being active in blog communities…and I don’t know how they do it. How the heck do you do that and still get any work done? We still...
Mar 19, 2008 | google, Google Adwords, internet marketing, paid search, pay per click management, pay-per-click, PPC, sponsored search, TV advertising
Here are a couple of items of news from the Google camp that we thought were interesting, and that you should know about.First off, Google now takes the loading time of your landing pages into consideration when determining relevance for AdWords ads. Google requires...
Mar 17, 2008 | internet marketing, paid search, pay per click management, pay-per-click, PPC, roas, roi, search engine marketing, sem
The mark of an exceptional company is the ability to generate ever greater returns on equity. For instance, if your company has $1 million of accounting equity, and you generate $200 thousand in earnings (profit), then your return on equity is 20%. Your goal for next...