Aug 21, 2018 | keyword research, keywords
There is a cool new keyword tool I have started using that I thought you might like to know about. It is called Answer the Public, and it is found at https://answerthepublic.com. You supply it with a keyword and it generates keyword lists based on Google and Bing auto...
Feb 20, 2012 | keyword research, keywords, SEO
When Work Media is conducting keyword research for one of our SEO clients, we look for keywords that meet three primary criteria: They are highly relevant. This seems obvious, but many business owners tend to stretch the meaning of “relevant.” If you own a...
Sep 3, 2010 | keyword research, keywords, search engine marketing, search engine optimization, search engine rankings, SEO
I wanted to take a few minutes today and discuss something that is CRITICAL to success in the world of search engine optimization: FOCUS. Focus is a requirement for success in anything in life, and search marketing is certainly no different. If you want your website...
Feb 5, 2010 | internet marketing, keywords, paid search, pay-per-click, PPC, search engine marketing, sem
Here is something most people reading this probably don’t know because it doesn’t make a lick of sense: Google treats duplicate keywords as separate if they have different capitalization. For example:PPCppcThese two words would be considered different...
Jan 5, 2010 | internet marketing, keywords, paid search, pay per click management, pay-per-click, PPC, search engine marketing
There is a client we have worked with for a long time who has a Google AdWords campaign that has not performed as well for parts of this year as it has in the past. In general, 2009 was somewhat of a difficult year due to increased competition for paid search traffic...
Sep 2, 2009 | google, internet marketing, keywords, linking, linking campaign, ppc search engine marketing, search engine optimization, SEO
Google has been doing some things lately with its index that have caused quite a bit of shuffling of rankings. However, what we are finding is that, in general, in a few days things get restored to something like what they were before. So if you have high rankings...