Dec 8, 2008 | information hub, internet marketing, Link Building, link campaign, linking campaign, RSS, scientific search engine marketing, search engine optimization, SEO
In a recent post, we talked about building your own information hub for search engine marketing purposes. This provides two major benefits: first, sites that are very heavy in content that changes often tend to rank highly; and second, an information hub provides you...
Dec 4, 2008 | internet marketing, law firm internet marketing, law firm marketing, lawyer website marketing, legal marketing, mobile pay per click, PPC, search engine marketing, search engine optimization, SEO
We just finished our latest book, The Law Firm Internet Marketing Book, and have created a new page to buy the book on our law firm Internet marketing web site:http://law-firm-internet-marketing.net/the-law-firm-internet-marketing-book.aspThis book is highly targeted...
Nov 25, 2008 | internet marketing, Link Building, search engine marketing, search engine optimization, SEO
You should consider building a new web site separate from your main site that functions as an information hub for your industry. You can use RSS feeds to dynamically create much of the content for the site, which will save you the effort of trying to manually updating...
Oct 31, 2008 | internet marketing, law firm internet marketing, lawyer website marketing, legal marketing, scientific search engine marketing, search engine optimization, SEO
We’ve been writing a lot lately about law firm Internet marketing. Here are some interesting articles on that...
Oct 9, 2008 | internet marketing, law firm internet marketing, law firm marketing, search engine marketing, search engine optimization, SEO
We have been working on a new web site, www.law-firm-internet-marketing.net, that is a site devoted to information about using Internet marketing to promote law firm web sites. Law firms spend an incredible amount of money on advertising, including outdated vehicles...
Oct 7, 2008 | google, internet marketing, link campaign, linking, paid links, scientific search engine marketing, search engine optimization, SEO
Do links still work? Google publishes a Webmaster Guidelines document intended to give web site owners clues as to what they should do to rank well in its search engine. There has been some commotion in the online marketing industry about the removal of some copy that...