Jan 11, 2007 | internet marketing, keyword research, keywords, MSN, MSN Labs, search engine marketing, search engine optimization, search marketing, sem, SEO, sponsored search
We’ve spent the last couple of blog posts discussing the MSN AdCenter Labs beta tools and how you might use them for marketing purposes. Today we are going to finalize that discussion by looking at one more of the tools, the Online Commercial Intention Director....
Jan 2, 2007 | google, internet marketing, search engine marketing, search engine optimization, sem, SEO, sponsored search, web marketing, web site marketing, Yahoo Search, Yahoo Search Marketing
For our first post of 2007, we thought we would step back for a moment and talk about the differences between Search Engine Optimization and Search Engine Marketing, and which is best to concentrate on.Search Engine Optimization, or SEO, is the process of optimizing...
Dec 20, 2006 | internet marketing, keyword research, keywords, pay-per-click, PPC, search engine marketing, search engine optimization, SEO, sponsored search
The keyword research process typically begins by generating as many keywords as possible from several different sources, such as the tools at Nichebot.com or the keyword research tool in your SEO software. Once you have a long list of possible keywords, you look at...
Nov 29, 2006 | blog marketing, internet marketing, pay-per-click, PPC, search engine marketing, sponsored search, web marketing, Yahoo, Yahoo Search, Yahoo Search Marketing
I just got an email from Yahoo! explaining a change in the Manage Bids page of the Yahoo! Search Marketing control panel. According to this email, the “Top 5 Max Bids”, “Position”, and “Your Cost” columns are being replaced with...