Dec 20, 2006 | internet marketing, keyword research, keywords, pay-per-click, PPC, search engine marketing, search engine optimization, SEO, sponsored search
The keyword research process typically begins by generating as many keywords as possible from several different sources, such as the tools at Nichebot.com or the keyword research tool in your SEO software. Once you have a long list of possible keywords, you look at...
Dec 15, 2006 | blog, blog marketing, Blogging, blogging advice, business, content, content creation, internet marketing
Dan Kennedy has a piece of marketing advice that I really like, and that I try to adhere to every day (actually, Kennedy has many pearls of wisdom), that goes something like this:Do something every day to put prospects in the pipeline.In other words, do some kind of...
Dec 13, 2006 | brand, Branding, internet marketing, marketing, online branding, social media, surveys, Yahoo
According to Online Media Daily, Yahoo! and Create With Context surveyed 2,261 customers who had recently engaged in an online transation such as consumer electronics, automobiles, hotels or loans. Their conclusion was that 40% of those surveyed could be classified as...
Dec 13, 2006 | content, content creation, copywriting, internet marketing, search engine optimization, SEO
Even if you don’t know a thing about HTML, you can at least partially optimize the pages of your Web site by “eyeballing” them and passing the suggestions along to your web designer (or doing them yourself if you have that ability). Here are some...
Dec 11, 2006 | internet marketing, internet marketing podcast, podcast, podcasting, search engine marketing, search engine optimization, SEO, web marketing
I’ ve been listening to a lot of Internet marketing podcasts lately. The people who are creating all those marketing information products (many of whom are the ones doing the podcasting) have some good ideas. And they’re a lot more on the cutting edge than...
