Jun 5, 2007 | google, Google Adwords, Google radio, Google radio ads, internet marketing, pay-per-click, PPC, search marketing, web site marketing
You may have noticed a new tab on your Google AdWords control panel – “Audio Ads”. The Audio Ads option lets you run a radio ad campaign in a very similar fashion as a paid search ad campaign. When you click the tab, you have the option to...
May 30, 2007 | internet marketing, paid search, pay-per-click, PPC, search marketing, sem, SEO, sponsored search
Well, I knew it would happen sooner or later. We’ve finally gotten so busy that publishing our blog has slipped way down our list of priorities as we do everything we can to keep our clients happy and our business growing. We apologize for the lack of new posts...
May 23, 2007 | AdWords Editor, google, Google Adwords, internet marketing, paid search, pay-per-click, PPC, search engine marketing, sem, sponsored search, web site marketing
We at Work Media have started using the AdWords Editor tool quite a bit. The AdWords Editor is a free tool that Google recently released to allow for OFF-LINE editing of your AdWords account. It is a bare bones application with a couple of neat features. One feature...
May 16, 2007 | advertising, charity, email marketing, environmentalism, internet marketing, marketing, pr, Publicity, social media
It is possible to weld the core business motive of generating profit with virtues such as charity and environmentalism. Not only is it possible, it is advisable.If you incorporate an element of charity into a marketing campaign, such as giving a percentage of earnings...
May 14, 2007 | autoresponder, email marketing, GetResponse, internet marketing
Work Media has begun using the services of GetResponse.com, and so far we are highly impressed with the service. We don’t do much product recommending, but we’re going to make an exception. We did our research before signing up with an autoresponder...
May 11, 2007 | blog, blog marketing, Blogging, blogging advice, blogging service, internet marketing, search engine marketing, search engine optimization
Work Media is finishing up our first month of providing blogging services for one of our clients. The experiment has gone well. We blog all the time for our own purposes (we’re up to post number 115 – whoohoo!). But to blog for someone else in a completely...