Dec 7, 2007 | AdWords Editor, google, Google Adwords, internet marketing, paid search, pay-per-click, PPC, search engine marketing, sem, web site marketing, Yahoo Search Marketing
Earlier this week I was trying to import a Google campaign into Yahoo!. Yahoo! has this tool that is supposed to convert a spreadsheet with Google campaign data into the correct format to work with Yahoo!. Well, that thing seems to be a piece of crap. We ended up...
Dec 6, 2007 | internet marketing, Microsoft, Microsoft adCenter, MSN, paid search, pay-per-click, PPC, search engine marketing, search marketing, sem, web site marketing
Like all of the major search engine ad platforms, Microsoft’s AdCenter has some nice features as well as some not-so-nice features. One feature we like is its bulk keyword editing feature. For one of our accounts, We imported a data file that contained both...
Nov 19, 2007 | google, Google Adwords, internet marketing, paid search, pay-per-action, pay-per-click, ppa, PPC, search marketing, sem, sponsored search, web marketing, web site marketing
Google has changed the name of its “site-targeted” AdWords campaigns to “placement-targeted.” We’re not sure of the reason behind the name because it’s the same thing it was before – a way for advertisers to advertise on...
Nov 2, 2007 | api, application development, google, Google Adwords, internet marketing, paid search, pay-per-click, search engine marketing, sem
Yes, yes, development of our proprietary Google AdWords application is still ongoing. We just finished a section of the application that I am excited about it because it will be a major time saver in setting up Google campaigns. What we’ve done is give our...
Oct 18, 2007 | ad writing, google, Google Adwords, internet marketing, paid search, pay-per-click, PPC, search engine marketing, search marketing, sem, sponsored search, web marketing, web site marketing
We are perplexed by how mysterious Google tends to make things. Certainly, the company does everything it can to hide the intricacies of its search algorithms so as to disallow anyone taking advantage of it for artificial gains in search rankings. Fair enough. But...
Oct 3, 2007 | api, application development, google, Google Adwords, internet marketing, paid search, pay-per-click, PPC, search engine marketing, search marketing, sem, web marketing, web site marketing
Jerry Work here. I think I never commented on my daughter. She had surgery last week to fix a kidney reflux problem, which basically caused her urine to flow the wrong way. The surgery went well, although there will probably be some additional future treatment...
