Apr 14, 2025 | internet marketing, Photography, Photos, Software
Every photographer has their own editing style, and over time, you just kind of figure out what works for you. I’ve developed a workflow in Adobe Lightroom that helps me turn good photos into eye-catching, dramatic images that stand out on social media, websites, or...
Apr 10, 2025 | Equipment, internet marketing, Video editing, YouTube
I’ve started doing more video content lately—for my own channel, Work Media TV, and for a project I’m involved in called ProfitDig. Whether it’s a solo episode or a roundtable-style discussion, having the right setup makes a big difference. But here’s the good news:...
Apr 9, 2025 | internet marketing
Sometimes all it takes is a single photo—taken at just the right moment—to reach tens of thousands of people. That’s exactly what happened with a piece of content I created for one of my clients, the Historic Gatlinburg Inn, on a snowy day in downtown Gatlinburg. The...
Apr 7, 2025 | Photography
There’s something special about photographing someone you love, especially when the setting is a place that holds family history. I recently had the privilege of doing a senior photo shoot for my daughter, Elizabeth, down at our old family farm in Tennessee—and it...
Apr 6, 2025 | internet marketing
How One Viral TikTok Helped Launch My Photography Brand in Gatlinburg I’ve been in the marketing game for a long time, but I still get a little jolt of excitement when something takes off. That’s exactly what happened recently with a new TikTok account I launched to...
Feb 11, 2020 | internet marketing
Here are five Internet marketing strategies that I recommend every local business implement. By “local business,” I mean any business that operates within a specific geographic boundary, whether that’s a city, county or larger region. These five strategies will...
Jan 20, 2020 | google, Google MyBusiness, internet marketing, SEO
Google My Business is the platform that Google makes available to insert your business into local search results. This is advantageous because your business will show up prominently on a map of your town on a search results page. In addition, it provides a sort-of...
Jan 14, 2020 | advertising, internet marketing
If you have experience in the field of marketing, then you probably know what a split test is. IF NOT…read this article. Now. You Need It. So let me tell you about it. Here is the deal with split testing. The same message delivered two different ways can have very...
Jan 8, 2020 | Link Building, search engine optimization, SEO
Trust Flow is a concept that is important in the area of ranking a website. If you understand it and use it, it will give you a strong competitive advantage and a good chance at ranking well in Google. For a number of years there was a concept very important in the...
Apr 2, 2019 | Google MyBusiness, internet marketing, local search marketing, local SEO, marketing
You can have a very successful local business by providing a high-quality product or service and just being a good neighbor. But if you’re not using the Internet to create visibility and drive traffic to your website or business, you are missing out on a HUGE...
