Sep 13, 2010 | google, search engine marketing, search engine optimization, SEO
You may have noticed something odd about Google all of a sudden – rather than waiting until you click the button, Google now starts returning search results while you are still typing out your query. This feature can be turned off, and it is too early to know if...
Sep 3, 2010 | keyword research, keywords, search engine marketing, search engine optimization, search engine rankings, SEO
I wanted to take a few minutes today and discuss something that is CRITICAL to success in the world of search engine optimization: FOCUS. Focus is a requirement for success in anything in life, and search marketing is certainly no different. If you want your website...
Sep 1, 2010 | Uncategorized
Jerry Work here. Well…so much for my “2010 30 minutes writing every day” challenge. I used to blog every day, but business has been so good this year that I just haven’t had time (or the discipline, I should probably say) to do much blogging....
May 16, 2010 | internet marketing, Social Networking, twitter
Twitter’s 110% rule (that says that the number of people you can follow is a maximum of the greater of 2000 or 110% of the number of people you are following) creates a problem for marketers. The top way to generate new followers of your own is to follow others....
Feb 18, 2010 | internet marketing, ppc search engine marketing, search engine optimization, SEO, spanish, spanish seo
The market for your products or services among those who speak Spanish is potentially massive. And chances are very good that you are completely missing out on that market. This is somewhat of a complex subject, but I am going to give you a bare-bones strategy for...
Feb 11, 2010 | google, internet marketing, keyword research, research, search, search engine optimization
There are many things about Google that I dislike. I dislike many of the things about the Google AdWords program, such as the change recently preventing advertisers from split-testing different domain names in their ads within an ad group. I dislike the way Google...
Feb 5, 2010 | internet marketing, keywords, paid search, pay-per-click, PPC, search engine marketing, sem
Here is something most people reading this probably don’t know because it doesn’t make a lick of sense: Google treats duplicate keywords as separate if they have different capitalization. For example:PPCppcThese two words would be considered different...
Jan 26, 2010 | article marketing, article writing, articles, blog, Blogging, content, content creation, content distribution, internet marketing
If you’ve read much of our blog (or our articles, books, etc.), then you know that we are HUGE advocates of using content distribution as a primary search engine marketing strategy. It has many benefits: it establishes your credibility as an expert, it gets your...
Jan 22, 2010 | internet marketing, social media
Well, yes, I am still writing 30 minutes every day per my New Year’s challenge to myself. Then where the heck all our your blog updates then (you might ask)? Lately I’ve been devoting all my time to finishing up our next book, titled something like:Be the...
Jan 12, 2010 | ad optimization, ad writing, AdWords, google, Google Adwords, paid search, pay-per-click, PPC, search engine marketing
When you set up your Google AdWords campaigns, you should create multiple ads for each ad group, in order to try and find the ad copy that is most effective. You have two options for how to rotate your ads.Google AdWords has a feature called ad optimization, which...
