Nov 30, 2006 | blog marketing, Blogging, internet marketing, marketing, search engine marketing, web marketing
If you publish a regular blog, you should take the steps to make sure that those searching for blog posts in sites like technorati.com can find your blog. So you want to do three things:Use keywords that someone might use to search for your site in the title and body...
Nov 30, 2006 | google, google page rank, internet marketing, marketing, search engine marketing, search engine optimization, web marketing
If you are engaged in an SEO campaign, you may have constructed landing or gateway pages optimized for very specific search phrases. If that is the case, it may be tempting to engage in separate linking campaigns for the optimized pages. In some instances, that might...
Nov 29, 2006 | blog marketing, internet marketing, pay-per-click, PPC, search engine marketing, sponsored search, web marketing, Yahoo, Yahoo Search, Yahoo Search Marketing
I just got an email from Yahoo! explaining a change in the Manage Bids page of the Yahoo! Search Marketing control panel. According to this email, the “Top 5 Max Bids”, “Position”, and “Your Cost” columns are being replaced with...
Nov 28, 2006 | blog, blog marketing, Blogging, business, internet marketing, search engine marketing
Have a conversation with your audience. That’s really what you want your blog to be. I’ll admit, I (Jerry) have always been bad about trying to make every blog a post a full-blown tutorial on how to do something. It doesn’t have to be. As you...
Nov 28, 2006 | internet marketing, pay-per-click, PPC, search engine marketing, search engine optimization, SEO, web marketing
I will be speaking at the Nashville Technology Council’s Search Engine Optimization and Marketing Roundtable, sponsored by Sitening, on Thursday, January 4th.Here is the link for more information: http://www.technologycouncil.com/news.php?viewStory=1040This...
