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Our 200th blog post: Our Very Best Tips for Successful Search Engine Marketing

Well, well…here we are…200 blog posts. Please excuse us while we give ourselves a pat on the back…[pat, pat, pat]…We thought we would use this occasion to give some of our very best tips for promoting your web site:Pick one keyword for which to...

Do Not Fear the Missing Google Rankings

We have recently begun being more aggressive promoting our own web site. We have very strong rankings for search engine marketing related keywords that contain the word “Nashville”, which is generally where we advise businesses with a brick-and-mortar...

Shopper Frustration: Local Businesses Losing Sales by not Using the Web

Local businesses are losing sales by not taking advantage of the Web as a sales tool. No, this is not based on any kind of poll or data analysis. It’s based purely on my own experiences. It is usually the case that for every one person who experiences a problem,...

Seach Engine Optimization: Get the Link Out

We have been thinking a lot about this whole linking thing that is causing such an uproar in the Internet marketing community. If you haven’t heard, Google is supposedly cracking down on paid links and is de-emphasizing the importance of links to a site’s...

How Not to Promote Your Business Locally Online: Shopping for Car Stereos

An experience I had this weekend got me thinking about the importance of local Internet marketing.Saturday, I wanted to take my car somewhere to have a new stereo put in. Work Media is based in Nashville, but I live in a little town called Dickson. There is no big...

Powerful Search Engine Advice Straight from the Source

Matt Cutts is an engineer with Google who has become quite famous within the Internet marketing community for his blog posts that help online marketers better understand how Google works. A recent MediaPost article focusing on tips culled from various Cutts blog posts...