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How to Use Magnolia.com to Promote Your Web Site

Ma.gnolia is a very nicely designed social bookmarking site that is easy to use. It has a Google Page Rank of 7, so it can be a nice boost to your site to acquire links from it.To sign up:1. Visit http://ma.gnolia.com.2. Click the Join button on the top menu. The URL...

Web Site Marketing: Choose Your Content Management System Vendor Carefully

I have had a fair amount of experience working on optimizing web sites that were built on top of some kind of sophisticated content management systems (CMS), and my first thought is almost always the same: man, I wish they had contacted me before BEFORE building the...

Internet Marketing Copywriting – Connect the Dots for the Reader

When writing copy for your web site (or any other marketing piece), don’t assume that the reader will understand why he should do business with you. Don’t overestimate the intelligence of the reader. Write in such a way that a person who doesn’t know...

Applying Direct Marketing Concepts to Your Online Marketing – Your USP and Advertising Copy

Yesterday’s post got us into that direct marketing kind of mode. The weather in Nashville was beautiful so I (Jerry) spent some time in the afternoon sitting outside reading a Dan Kennedy book, No B.S. Wealth Creation for Entrepreneurs. Highly recommended, as...

A.I.D.: Using a Classic Copywriting Formula to Strengthen Your Internet Marketing

A.I.D. Attention, interest, desire.This is a classic direct marketing formula that, if you apply it to your online marketing, will make you much more successful. Today’s blog is a lesson in applying this formula to your Internet marketing.The...

Getting Started Distributing Articles to Promote Your Web Site

Today we thought we would talk a little bit about where to distribute articles for Internet marketing purposes. If you’ve read much of our blog, then you know we are huge proponents of article distribution as a way to drive traffic to your web site. The key word...