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Internet Marketing Weapons: A Look at MSN Labs Tools – Part 2

Yesterday we began our discussion of MSN AdCenter Labs beta tools for Internet marketing purposes. Today we continue that discussion by looking at a couple more of the tools, the Keyword Forecast tool and Demographics Prediction tool. Here is the URL:...

Internet Marketing Weapons: A Look at MSN Labs Tools – Part 1

As an aggressive Internet marketer, you need to use every tool at your disposal that might give you an edge on your competition. One such set of tools that my brother and I (this is Jerry) have been looking into is Microsoft AdCenter Labs. Here is the...

Thoughts from the Nashville Technology Council Search Engine Marketing Roundtable

Last Thursday I (Jerry) participated in the Nashville Technology Council’s Search Engine Marketing Roundtable. Along with two other Nashville Internet marketing professionals, I answered a number of questions posed by a moderator as well as from the crowd. Word...

Explode Your Google Backlinks: a Search Engine Marketing Tip

There is a technique that we are playing around with that we believe is an excellent way to explode the number of links reported to your site in Google and other search engines. This technique really only applies if your site has been up for a while and actually has...

SEO versus SEM: What to Do, and When to Do It

For our first post of 2007, we thought we would step back for a moment and talk about the differences between Search Engine Optimization and Search Engine Marketing, and which is best to concentrate on.Search Engine Optimization, or SEO, is the process of optimizing...

Off the Air – On the Net

The Christmas season, while jolly for the family gatherings and children, can be a financial nightmare for service oriented businesses. As retail businesses scramble to get their messages out during the holidays, it drives television ad rates through the roof. Guess...