Mar 12, 2008 | internet marketing, keyword relative value, keyword research, keywords, KRV, search engine marketing, search engine optimization, search engine rankings, sem, SEO
This week we published an article on our web site discussing a concept we have developed called Keyword Relative Value. The article can be accessed via the link below:https://workmedia.net/articles/Keyword-Relative-Value.aspTo quote from the article:We developed a...
Mar 10, 2008 | internet marketing, linking, linking campaign, online pr, online press releases, online publicity, pr, PRWeb, Publicity, search engine marketing
We just paid to have a press release distributed via PRWeb. PRWeb, if you don’t know, is a press release distribution service that is tied into a large network of web sites and people to whom it distributes press releases. PRWeb has four basic levels of service...
Mar 7, 2008 | article directories, article distribution, article marketing, article writing, articles, internet marketing, linking, linking campaign, search engine optimization, SEO
In the last few weeks, I’ve been doing a ton of article writing. It has definitely moved to the top of my list of favored strategies. Article writing serves two major purposes: branding and SEO. From a branding perspective, a well-written article can create the...
Mar 5, 2008 | Ask, Enhance, GoClick, internet marketing, Miva, paid search, pay per click management, pay-per-action, pay-per-click, PPC, search engine marketing, sem, Turn
We have been experimenting with second tier, or alternative, paid search platforms. Here are our thoughts on these platforms:Turn. This is a really cool concept. We love the pay per action model, where you specify an amount you are willing to pay for the completion of...
Mar 3, 2008 | internet marketing, link research, linking, linking campaign, search engine optimization, search engine rankings, SEO, web site marketing, Yahoo Search
An excellent source of links to your web site are the sites that already link to your highest-ranked competitors. Do you want to really get in-depth in researching what web sites link to your competitors? Then follow these steps:1. If you don’t have the Firefox...
Feb 27, 2008 | blog, blog marketing, Blogging, blogging advice, blogging service, content, content creation, google, internet marketing
Google has a new feature in beta testing that is very cool. It places a button on your web site that lets visitors instantly connect to you on the phone, without showing your phone number. Calls are routed through an online interface and you have the option of...
Feb 25, 2008 | business advice, domain names, domain registration, frontrunning, internet marketing, Network Solutions
Wanna see a real time example of theft? Do this:Go to http://GoDaddy.comSearch for a made-up domain name, something very unlikely to already be registered. If your first choice is already taken, try again. Repeat until you find one that is available, but do not...
Feb 22, 2008 | article marketing, blog, internet marketing, pay per click management, pay-per-click, PPC, search engine marketing, search engine optimization, sem, SEO, web site marketing
Well, well…here we are…200 blog posts. Please excuse us while we give ourselves a pat on the back…[pat, pat, pat]…We thought we would use this occasion to give some of our very best tips for promoting your web site:Pick one keyword for which to...
Feb 20, 2008 | advertising, business advice, internet marketing, marketing, paid search, pay per click management, pay-per-click, PPC, search engine marketing, sem, Yahoo
Think before you spend. That is today’s lesson. We’re talking about spending with regard to what you spend on advertising, especially online advertising. We have a large client who inquired about advertising on the front page of Yahoo!. Before we even...
Feb 19, 2008 | blog, blog marketing, Blogging, content, content creation, internet marketing, internet marketing podcast, podcasting, podcasting advice
Work Media has begun doing a podcast. This is definitely a new area for us. We blog all the time (obviously), but to me, it is more difficult to smoothly convey a message with spoken words, rather than printed words. In print, I have all the time I need to compose my...