Jun 27, 2008 | Google Adwords, internet marketing, keyword research, keywords, paid search, pay-per-click, search engine marketing, search engine optimization
The very best source of keyword data for your search engine optimization campaign may be your own paid search campaign. We use keyword research tools such as NicheBot.com a lot, especially early in the life of an SEO campaign. The problem is the data generated by such...
Apr 21, 2008 | article marketing, internet marketing, keyword research, linking, linking campaign, search engine optimization, SEO
Get used to being known as a keyword rather than a name. If you’re trying to generate search engine rankings, at least. For example, which of the following would make a better signature for an article or blog post response?www.franks.com – Jackson’s...
Mar 12, 2008 | internet marketing, keyword relative value, keyword research, keywords, KRV, search engine marketing, search engine optimization, search engine rankings, sem, SEO
This week we published an article on our web site discussing a concept we have developed called Keyword Relative Value. The article can be accessed via the link below:https://workmedia.net/articles/Keyword-Relative-Value.aspTo quote from the article:We developed a...
Jan 11, 2008 | internet marketing, keyword research, keywords, Microsoft, Microsoft adCenter, MSN, MSN Labs, paid search, pay-per-click, PPC, search engine marketing, sem, web marketing
Microsoft has released a new tool for use by advertisers on its search engine – adCenter Add-in for Excel 2007. Microsoft describes it as:”…a keyword research and optimization tool that can help you understand keyword popularity and trends, and gain...
Nov 12, 2007 | advertising, blog, blog marketing, Blogging, blogging advice, blogging service, internet marketing, keyword research, keywords
Here are five pieces of advice for your blog (you do blog don’t you?).1. Go deep. Here’s what we mean – unless you’re the kind of writer who is so fascinating that people will hang on your every word no matter what you say – and...
Jun 13, 2007 | internet marketing, keyword research, keywords, pay-per-click, PPC, reporting, search engine marketing, search marketing, search query performance, sem
We are running a large campaign for a software company that sales design-related products. A lot of our time thus far on the project has been devoted to ad group “expansion” (that is, expanding the number of keywords and ads in each ad group). It is a...
