Oct 7, 2008 | google, internet marketing, link campaign, linking, paid links, scientific search engine marketing, search engine optimization, SEO
Do links still work? Google publishes a Webmaster Guidelines document intended to give web site owners clues as to what they should do to rank well in its search engine. There has been some commotion in the online marketing industry about the removal of some copy that...
Sep 12, 2008 | cable TV, google, Google radio, Google radio ads, internet marketing, scientific search engine marketing, TV advertising
Today’s Squidoo lens is about landing page design.Look, I know when you think about search engine marketing companies, you are not thinking about airtime for TV commercials. But the fact is, working with Google account reps, a well-qualified search engine...
Jul 8, 2008 | Flash, google, internet marketing, search engine optimization, search engine rankings, SEO, web site marketing
Some news came out recently that Google and Adobe are working together to make Flash-based web sites indexable. So…it’s safe to start building sites in Flash now, since Google will be able to index and rank them, right?Forget about it. Unless you already...
Jul 3, 2008 | google, Google Adwords, internet marketing, paid search, pay per click management, pay-per-click, PPC, search engine marketing, sem
Quick Tip: For the first couple of weeks after launching a new AdWords campaign, watch your keywords every day to make sure they are still online.It’s easy to feel like you’ve accomplished something after setting up an AdWords campaign and beginning the...
Jun 18, 2008 | google, internet marketing, search engine marketing, search engine optimization, SEO, web marketing, web site marketing
Man, achieving a very high ranking in Google for desirable keywords can be tough. We have been heavily promoting our site for a few select keywords and are right on the cusp of positioning ourselves the way we want, but Google keeps bouncing us around. Now, I will say...
May 6, 2008 | google, internet marketing, Microsoft, Yahoo
We have been hard at work for weeks now on a couple of projects that are taking way longer than expected to complete…but that’s just life, I guess. We are currently finishing up our newest book, tentatively titled something like “Winning the Pay per...