Feb 27, 2008 | blog, blog marketing, Blogging, blogging advice, blogging service, content, content creation, google, internet marketing
Google has a new feature in beta testing that is very cool. It places a button on your web site that lets visitors instantly connect to you on the phone, without showing your phone number. Calls are routed through an online interface and you have the option of...
Feb 25, 2008 | business advice, domain names, domain registration, frontrunning, internet marketing, Network Solutions
Wanna see a real time example of theft? Do this:Go to http://GoDaddy.comSearch for a made-up domain name, something very unlikely to already be registered. If your first choice is already taken, try again. Repeat until you find one that is available, but do not...
Feb 22, 2008 | article marketing, blog, internet marketing, pay per click management, pay-per-click, PPC, search engine marketing, search engine optimization, sem, SEO, web site marketing
Well, well…here we are…200 blog posts. Please excuse us while we give ourselves a pat on the back…[pat, pat, pat]…We thought we would use this occasion to give some of our very best tips for promoting your web site:Pick one keyword for which to...
Feb 20, 2008 | advertising, business advice, internet marketing, marketing, paid search, pay per click management, pay-per-click, PPC, search engine marketing, sem, Yahoo
Think before you spend. That is today’s lesson. We’re talking about spending with regard to what you spend on advertising, especially online advertising. We have a large client who inquired about advertising on the front page of Yahoo!. Before we even...
Feb 19, 2008 | blog, blog marketing, Blogging, content, content creation, internet marketing, internet marketing podcast, podcasting, podcasting advice
Work Media has begun doing a podcast. This is definitely a new area for us. We blog all the time (obviously), but to me, it is more difficult to smoothly convey a message with spoken words, rather than printed words. In print, I have all the time I need to compose my...
Feb 15, 2008 | ad writing, advertising, copywriting, internet marketing, paid search, pay-per-click, PPC, search engine marketing, sem, web site marketing
You probably don’t realize it, but you have the ultimate tool for business success right in front of you. Assuming you sell a reasonably high quality product or service, all you have to do to be successful is get people to your web site and then use the words on...
Feb 13, 2008 | article directories, article distribution, article marketing, article writing, articles, copywriting, internet marketing, search engine marketing, SEO
Article writing continues to be one of the most effective search engine marketing techniques in existence. It has two major benefits: it is a good branding move because it makes you appear like an expert in your field; and it generates one-way links to your web site...
Feb 11, 2008 | application development, elance, google, Google Adwords, internet marketing, pay-per-click, search engine marketing, web site marketing
Yes, after all these months, we are still trying to finish the Google AdWords management application. Some time in late November, I decided that it was just going to take me too long to finish and stabilize the program myself. So I decided it was time to seek some...
Feb 8, 2008 | google, internet marketing, linking, linking campaign, search engine marketing, search engine optimization, search engine rankings, search marketing, SEO, web site marketing
We have recently begun being more aggressive promoting our own web site. We have very strong rankings for search engine marketing related keywords that contain the word “Nashville”, which is generally where we advise businesses with a brick-and-mortar...
Feb 6, 2008 | ad networks, advertising, internet marketing, local search marketing, paid search, pay-per-click, PPC, search engine marketing, sem, sponsored search, web site marketing
We are in discussions to provide search engine marketing services to a company with a very significant presence in numerous Latin American countries. One of their primary competitors has been making extensive use of Google’s content network to distribute its...