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How to Use Magnolia.com to Promote Your Web Site

Ma.gnolia is a very nicely designed social bookmarking site that is easy to use. It has a Google Page Rank of 7, so it can be a nice boost to your site to acquire links from it.To sign up:1. Visit http://ma.gnolia.com.2. Click the Join button on the top menu. The URL...

100 Blog Posts! And What We've Learned From It

This is our 100th blog post! That is quite a milestone. When we first started publishing a blog (originally under the domain name “icanbefound.com”), we posted maybe an average of once every two weeks. We just couldn’t get it going. It was only a few...

Case Studies that Highlight the Importance of Landing Page Design

We recently came upon a web site with some interesting content: http://www.marketingexperiments.com. This site runs experiments to find marketing techniques that work well. The following...

Copywriters to Study to Improve Your Marketing

Today we thought we would tell you about some people whose work you need to seek out and study. Copywriting is possibly the single most valuable skill you can develop to be successful in our marketing, and the following list is just a few of the all-time greats whom...

A Real World Example of Good Online Marketing – Right in my Inbox

An email I got this morning reminded me of a couple of good Internet marketing principles, so I thought I would talk about it.Not too long ago, I owned an old Dodge Ram truck. I bought a part for it that I had not been able to find from a web site called...

Google Gets in the TV Game with New Online TV Ad Purchasing System

Google is making a lot of people very happy…and some people very sad. In a move that could begin a momentous swing for the way TV ad space is purchased, Google has announced a partnership with EchoStar Communications to launch a new system for purchasing ad...

Low Cost Ways to Integrate TV Advertising into Your Marketing Mix

We’re diverging slightly today from our normal course. We’re all about Internet marketing here at Work Media world headquarters. But we’re not just Internet geeks…we’re marketers. We have spent a lot of time studying all forms of...

New Online Advertising Methods We're Looking At

We thought we would take the time today to talk about some online advertising methods we are either already doing or are thinking about implementing.We are working with a mortgage lead generation business that is using Google video ads. We are running the ads on news...

Google AdWords – How to Know What Times of Day Your Campaign is Most Effective

Knowing what hours of the day your pay-per-click ads are running and when in the day you are generating the most clicks is very useful information to know. For instance, it may be the case that your ads are not running at all part of the day because your budget is...

Is it Time to Go Mobile? Google Mobile Ads

Imagine this scenario:You own a construction equipment rental company. A piece of equipment being used by a construction crew somewhere across town breaks down, and they have to find a replacement as quickly as possible. Someone on the crew uses his phone or other...